Amitava Chattopadhyay, The GlaxoSmithKline Chaired Professor of Corporate Innovation and Founder & Programme Director, Market Entry Strategy for India

How to reach the underserved in a scalable and sustainable fashion, while pursuing strategic priorities of innovation and growth.

Basing marketing strategies on relationships with doctors won’t suffice anymore. Sea changes in the pharmaceutical industry are prompting a total rewrite of the marketing playbook.

Healthcare innovation isn’t just about new drugs and therapies but also service delivery, where front line clinics play a crucial role in new ways of operating.

  • Digital health is a nascent field that uses social media and smart phones to help patients keep better tabs on their health and manage their diseases. It can also help the healthcare industry to cut costs and improve treatment. Silicon Valley...

  • A new model coordinating international influenza vaccination programmes aims to reduce the global financial and health cost of the influenza virus.

  • An aging population and burgeoning public debt mean the healthcare sector faces a huge economic and social challenge serving the public in the 21st century. Can we have it both better and cheaper? A report from the INSEAD Alumni Healthcare Summit...