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Crisis communications: The emergence of stakeholder media

When Le Monde exclaimed in a front-page headline: 'Danone prepares to shed 3,000 jobs in Europe, including 1,700 in France', on January 10, 2001, Danone -- France's national 'champion' and one of Europe's biggest food and beverage firms -- faced a major crisis.

Mark Hunter, INSEAD Adjunct Professor, says "suddenly Danone, the most respected company in France, found themselves facing not only a social (or labour) crisis but also a societal crisis, unlike any other.   Read more..



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The business of positive change

“Profit-seeking is consistent with social entrepreneurship,” says Pamela Hartigan, the co-founder of the Schwab Foundation for Social Entrepreneurship and author of ‘The Power of Unreasonable People: How Entrepreneurs Create Markets that Change the World.’ Hartigan says social entrepreneurs see the profit motive as a means to the goal of improving society and not as an end in itself.  Read more..

  
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