When leveraging online influence, the identity of your audience should dictate how you engage with them.
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Uber, Grab and Go-Jek embody emerging strategies in international platform competition.
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In emerging markets, B2B start-ups’ closeness to local government can scare away potential customers.
Proactive online social networking enhances the link between personal innovativeness and creativity.
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The growth of assets under management by institutional investors influences the informational efficiency of financial markets,...
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Directors need to carefully manage their reactions to what they read in the business press.
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How companies can use five levers to regulate online user engagement over time.
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Buyouts engineered by optimistic CEOs and pessimistic CFOs have the best odds of success.
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Firms that leverage a collective reputation for marketing purposes should never lose sight of the fact that one bad apple can...
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UK data find the mental well-being of Uber and Deliveroo drivers to be surprisingly good.
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Within the field, marketing communications are on an uptrend, while channel management is declining.
Emeritus Professor of Finance - You say corporate bond rates and mortgage rates are low, which I agree with...
Interest rates are low across - Interest rates are low across the board. Corporate bond rates are as low as...
Lower interest rates are a - Lower interest rates are a phenomenon that started way before quantitative...
Please send me full details - Please send me full details of this hospital..
Emeritus Professor of Finance - While there is some in the INSEAD piece that I agree with, I also disagree...