Entrepreneurship | INSEAD Knowledge

Marketing

Mine Your Language

Abhishek Borah

How text mining can unearth novel, absorbing and valuable findings.

Strategy

INSEAD Insights: March 2024 Research Picks

Lily Fang

Recent findings on the gender gap in start-ups, conspiracy theories, stock price predictions, improving supply chain networks and more.

Strategy

Chinese Automakers’ Secret to Scaling Up Electric Vehicles

Chengyi Lin

How China’s electric vehicle sector drove to the front of the pack.

Entrepreneurship

Mastering Value Chain Placement for Deep Tech Venture Success

Bill Magill

A guide to optimising your place in the chain and aligning to market power dynamics.

Entrepreneurship

What Female Artists Can Do About Discrimination

Henrich Greve

Participation in residency programmes and access to elite education can enhance the opportunities available to women artists.

Strategy

How Overconfidence Affects CEOs’ Investment Decisions

Guoli Chen

In uncertain climates, overconfident CEOs tend to invest less in assets that allow a firm to maintain strategic flexibility compared to non-overconfident CEOs.

worker in a suit sitting next to a robot

Entrepreneurship

AI Is Coming for All Our Jobs... Or Is It?

Rachel Eva Lim

How leaders, employees and organisations can better prepare themselves for the impact of AI.

Strategy

How to Destigmatise Repulsive Products

S. Harrison, S. Nurmohamed

Entrepreneurs can leverage “dirty creativity” to pitch unusual products that consumers may find objectionable.

Responsibility

ESG Is Not Impact

Jasjit Singh

ESG efforts are essential for reducing harm, but it is not the same as striving for a net positive impact.

Entrepreneurship

The Making of Start-Up Ecosystems

Chiara Spina

Strategies to nurture thriving hubs for new ventures.

Marketing

INSEAD Insights: September 2023 Research Picks

Lily Fang

Recent findings on online marketplace dynamics, new market creation, trust in AI, diversity in corporate boards and consumer choices.

Entrepreneurship

How Founding Conditions Impact Start-Up Success

D. C. Motley, C. E. Eesley, W. W. Koo

Diverse founding teams formed in unpredictable environments tend to perform better in similar subsequent conditions.

Career

Pursuing Purpose After Early Retirement

W. Jiang, C. Harbour, A. Tirard

Individuals who achieve financial independence seek greater purpose and meaningful work to enrich their lives.

Career

The Psychological Strategies of Influencers

Manfred F. R. Kets de Vries

Understanding the psychology behind why influencer marketing works.

Entrepreneurship

What All Tech Start-Ups Need to Succeed

T. Evgeniou, L. Van der Heyden, Y. Lechelle

Governance exists to help tech entrepreneurs prevent value destruction from day one.

Entrepreneurship

The Power of Governance for Tech Start-Up Success

T. Evgeniou, L. Van der Heyden, Y. Lechelle

Lessons from a serial entrepreneur on why good governance is crucial for tech start-ups to succeed.

Paper clip leading the way - Photo by Getty/Magnetic-Mcc

Entrepreneurship

Local Innovation as a Driver of Global Development

Prashant Yadav

To achieve critical development goals, we need to champion local, innovative solutions to social problems.

Strategy

Demystifying China’s Internet Giants

Guoli Chen

A behind-the-scenes look at what makes or breaks China’s Big Tech flagbearers and their foreign exploits.

Entrepreneurship

China’s Internet Giants: The Nuts and Bolts of Going Global

G. Chen, J. Li

The lowdown on how ByteDance, Shein and Xiaomi succeeded outside of China while WeChat failed.

Entrepreneurship

Solving Grand Societal Challenges Through Creative Organisation Design

A. Szerb, I. Kivleniece, V. A. Aggarwal

Combining for-profit entrepreneurship with a non-profit social mission through novel organisation design can achieve scale and impact.

Entrepreneurship

Crypto 3.0 Will Be More Human

Jason P. Davis

At a recent INSEAD event, Ethereum co-founder Vitalik Buterin revealed technologies to manage online identities, preserve privacy and ensure the responsible use of AI.

Strategy

Will China’s Internet Giants Conquer the World?

G. Chen, J. Li

Dissecting the success and strategies of Chinese internet firms as more of them venture overseas.

Entrepreneurship

Corporate VC Is Booming, but Is It What Your Start-Up Needs?

N. Sauvage, C. Zeisberger, M. Varadan

A guide to choosing the right corporate investment for entrepreneurs.

Career

How to Find Fulfilment by Taking a Step Down

W. Jiang, C. Harbour, A. Tirard

Three stories of professionals who bucked the trend and found greater meaning in their work life.

Leadership & Organisations

Finding Meaning in Life

Manfred F. R. Kets de Vries

Create a compelling self-narrative based on the five pillars that influence the way we experience meaning.

Strategy

Why the Customer Isn’t Always Right

Alixandra Barasch

Consumer behaviour on food-logging tools reveals initial expectations don’t match actual experience.

Entrepreneurship

Venture Capital Crucial to Push for ‘Ethical’ AI and Tech Standards

T. Evgeniou, C. Zeisberger

Venture capitalists’ role as funding source and mentor of tech start-ups makes them uniquely placed to press for more responsible use of technology.

Entrepreneurship

Escaping the Survival Trap

Martin Gargiulo

Why expanding your network is crucial for long-term creative success.

Entrepreneurship

The Start-Up Blind Spot That Trips New Ventures

Phanish Puranam

Having a great business plan is not enough. Start-ups also need good organisation design.

Entrepreneurship

A Foot in the Door: Strategies to Connect With Investors

Balagopal Vissa

Even modestly connected entrepreneurs are six times more likely to succeed in accessing early-stage investors – if they push the right buttons.

Entrepreneurship

What to Do With Contrarians?

H. Piezunka, V. Aggarwal, H. Posen

Even when they are wrong, those who think differently add value to an organisation.

Entrepreneurship

The World’s Most Innovative Countries, 2021

Bruno Lanvin

Tracking innovation around the globe in the face of the Covid-19 crisis.

Entrepreneurship

How Entrepreneurs Solve the Big Fish vs. Big Pond Dilemma

Henning Piezunka

Collaboration with a partner is not strictly a two-way affair; instead, prospective partners take the entire competitive landscape into account when forming ties.

Entrepreneurship

The Hidden Hazards of Smart Device Medical Advice

B. Babic, T. Evgeniou, S. Gerke, G. Cohen

Diagnostic mobile medical apps call for increased regulatory intervention, even if they do not dispense advice or treatment.

Leadership & Organisations

Mixing Business and Pleasure for Competitive Advantage

E. Miron-Spektor, M. Lazar

A recent study shows how entrepreneurial team formation can be improved by combining two established strategies.

Entrepreneurship

How Should Humans Collaborate With AI?

Phanish Puranam

When bringing algorithms and employees together, businesses should respect rather than ignore human preferences.

Entrepreneurship

The New Normal for Innovation

Quy Huy

We’re entering a deglocalised world where firms must ceaselessly innovate in order to survive.

Entrepreneurship

How to Tell the Age of an Innovation

H. Greve, I. Naumovska, V. Gaba

All innovations make the journey from “eureka” to “meh”. But they don’t do so according to fixed rules.

Entrepreneurship

How Silicon Valley Ate Itself – and What Comes Next

A Madhavji, S Hasija, M Grandinetti

The Valley’s pre-eminence isn’t going anywhere, but its special gloss has faded. And that’s a good thing, for both society and the future of innovation.

Entrepreneurship

Who’s Afraid of the Experience Economy?

Benjamin Kessler

Great brand experiences drive better business outcomes, during the pandemic and beyond.

Entrepreneurship

Using Science to Enhance the Customer Experience

Chiara Spina

Hypotheses and experimentation are helping the Saudi government transform the way it serves customs users.

Rural-Urban Divide Plays Out on Digital Platforms.jpg

Entrepreneurship

How the Rural-Urban Divide Plays Out on Digital Platforms

Wesley Wu-Yi Koo

Urban entrepreneurs on digital platforms have access to better offline information, which gives them an edge over rural entrepreneurs.

Entrepreneurship

Regulating the ‘Wild West’ of Token-Based Business

A Madhavji, M Massa, M Madhavji

Evolving standards of crypto regulation may actually result in sharper oversight than is common in the non-token world.

Why Firms Should Care About the Career Stage.jpg

Entrepreneurship

Why Firms Should Care About the Career Stage of China’s Officials

X. R. Luo, D. Wang

Tasked with a broad range of objectives, government officials will prioritise different ones depending on their career stage and mobilise firms accordingly.

Entrepreneurship

Is There a Scientific Formula For Start-up Success?

Chiara Spina

Founders make fewer mistakes and pivot in the right direction when they learn to challenge their own assumptions and experiment continuously.

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