Strategy | INSEAD Knowledge

Leadership & Organisations

The Art of Delegation

E. Gattegno, N. Klein

A framework for developing this critical leadership skill.

luxury high-end jewellery against a dark green cloth

Marketing

Is India the Next Global Luxury Hub?

D. Dubois, N. Kohli, E. Agarwal, S. Lulla, S. Pretczynska, M. Bhat

India looks set to be the luxury market’s next growth driver. Here’s how brands can make their mark.

Strategy

Decoding AI Adoption

P. Zemsky, R. Wong

How region, industry and company size impacts open-weight AI use by developers.

Strategy

INSEAD Insights: December 2024 Research Picks

Lily Fang

Overcoming AI aversion, confronting career frictions, unpacking “creativity scars” and other research findings.

pop art of human arm wrestling robot arm

Strategy

The Power of AI to Shape Negotiations

Horacio Falcão

How to harness the vast potential of AI to enhance negotiation outcomes – while navigating its challenges.

Strategy

How Businesses Can Survive the AI "Black Hole"

Jason P. Davis

Why a balanced, experimental approach to GenAI might offer companies the best chance of navigating an uncertain future.

illustration of overlapping colourful heads

Leadership & Organisations

How to Assess Personality Using AI

E. Gattegno, N. Klein

Personality assessments are widely used to evaluate organisational fit. AI can help improve this process – but there are caveats.

Leadership & Organisations

How to Dismantle Hierarchies in Teams

Michael Y. Lee

Why teams often fail in their attempts to “go flat” and how they can set themselves up for success.

see-saw concept with money on one side and a family on another

Economics & Finance

Can Family Tax Benefits Improve Children’s Outcomes?

K. Koebel, M. Stabile

Robust financial support policies for families can help reduce poverty and positively impact children’s mental health – though their effect on educational outcomes is less clear.

Economics & Finance

INSEAD Insights: November 2024 Research Picks

Lily Fang

New tax collection strategies, mitigating AI risks in healthcare, the luck of CEOs and other research findings.

Strategy

Could More Human-Like AI Undermine Trust?

P. Puranam, B. Vanneste

Designing modern AI in a way that makes it appear to have more agency could backfire by making people trust the technology less.

Strategy

How to Get the Most Out of a Diverse Board

Guoli Chen

Formal and informal social structures can enhance the positive effect of deep-level diversity while weakening the negative impact of surface-level diversity.

Strategy

How Can Chinese EV Brands Grow Globally?

C. Lin, L. Shen

Learning from lessons on successful international expansions of the past.

Strategy

Real Estate Negotiations: A Value Win-Win Approach

H. Falcao, T. Wiegelmann

A comprehensive framework for achieving long-term success in the industry.

Strategy

What’s Next for Generative AI?

M. S. Lobo, P. M. Parker, T. Evgeniou

INSEAD professors venture an educated guess.

Economics & Finance

How Segregation Shapes Our Views on Inequality

Asher Lawson

Economic segregation could make people care less about wealth disparities.

surrealist image of structures against a sky

Strategy

INSEAD Insights: September 2024 Research Picks

Lily Fang

How consumers perceive loyalty programmes, the drawbacks of collective learning, what shapes a start-up’s culture and more findings from recent research.

Entrepreneurship

Why Founders Benefit From Going to School

H. Greve, F. Veloso

A new survey debunks the idea that an MBA won’t help you become a successful entrepreneur.

Strategy

How Digital Technologies Powered the Olympic Games

C. Lin, C. Tung

Digital tools supercharged the creation, distribution and personalisation of content at Paris 2024.

collage of hands putting puzzle pieces together

Strategy

The Obstacles to Partnering With Start-Ups

A. Shipilov, N. Furr, T. S. Andersson

Why collaborations between corporates and start-ups fail – and how to get them right.

Strategy

Generating Value from GenAI

J. P. Davis, C. Lin, A. Aris

Organisations need experimentation, partnerships and the right talent and systems.

Strategy

New Pathways to Meet Africa’s Challenges

Lite J. Nartey

The continent doesn’t have a choice between economic growth and protecting the environment – here’s how they can go hand in hand.

Strategy

Does Competition Hurt or Help in Motivating Volunteers?

A. Nagaraj, H. Piezunka

When a platform’s viability depends on crowdsourced knowledge from volunteers, it pays to understand the effects of competition on people’s tendency to contribute.

Leadership & Organisations

How to Mitigate Resentment in Your Team

Nadav Klein

Creating co-dependencies among team members could help foster more harmonious team dynamics.

Strategy

The Unintended Consequences of GenAI

P. Puranam, H. Kim, T. Evgeniou

With great power comes great risks.

Marketing

How Successful South Korean Brands Create Value Through Immersion

David Dubois

South Korean brands – be it K-pop groups, eyewear or fashion – outpace competitors through transformative customer experiences, from discovery to retail.