Is it time for a CEO school to train leaders for the top job or is it even a profession one can be schooled in?

Basing marketing strategies on relationships with doctors won’t suffice anymore. Sea changes in the pharmaceutical industry are...

Marketing & Advertising |

The democratisation of the Internet has led to the emergence of influencers who sometimes have more followers, reach and influence than brands themselves. How can luxury brands manage and engage with such influencers?

Economics & politics |

With interest rate cuts and policy reforms lacking the power to kick-start a Eurozone recovery, is it time for “helicopter money”?

On-line forums of angry stakeholders have the power to destroy a unit of a multinational firm. Is anyone at your company...

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