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Artificial intelligence

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Strategy

Decoding AI Adoption

P. Zemsky, R. Wong

How region, industry and company size impacts open-weight AI use by developers.

Strategy

The Power of AI to Shape Negotiations

Horacio Falcão

How to harness the vast potential of AI to enhance negotiation outcomes – while navigating its challenges.

Strategy

How Businesses Can Survive the AI "Black Hole"

Jason P. Davis

Why a balanced, experimental approach to GenAI might offer companies the best chance of navigating an uncertain future.

Leadership & Organisations

How to Assess Personality Using AI

E. Gattegno, N. Klein

Personality assessments are widely used to evaluate organisational fit. AI can help improve this process – but there are caveats.

Economics & Finance

INSEAD Insights: November 2024 Research Picks

Lily Fang

New tax collection strategies, mitigating AI risks in healthcare, the luck of CEOs and other research findings.

Strategy

Could More Human-Like AI Undermine Trust?

P. Puranam, B. Vanneste

Designing modern AI in a way that makes it appear to have more agency could backfire by making people trust the technology less.

Strategy

What’s Next for Generative AI?

M. S. Lobo, P. M. Parker, T. Evgeniou

INSEAD professors venture an educated guess.
1 comment

Strategy

How Digital Technologies Powered the Olympic Games

C. Lin, C. Tung

Digital tools supercharged the creation, distribution and personalisation of content at Paris 2024.

Strategy

Generating Value from GenAI

J. P. Davis, C. Lin, A. Aris

Organisations need experimentation, partnerships and the right talent and systems.
3 comments

Operations

Ahead of the Trends

F. Godart, D. de Jori, I. Mirbach

Exploring the different ways fashion brands are embracing AI.

Career

Will AI Kill Us All?

Manfred F. R. Kets de Vries

Irrational humans have a long history of fearing some bogeyman.
1 comment

Strategy

The Unintended Consequences of GenAI

P. Puranam, H. Kim, T. Evgeniou

With great power comes great risks.
2 comments

Leadership & Organisations

Navigating the Future With a Human Touch

Graham Ward

How human-centred leadership is key to addressing the challenges and opportunities of AI
2 comments

Career

The Biggest Winners of GenAI

P. M. Parker, H. Piezunka, A. S. Ovchinnikov

AI coming for your job? Truth is, for specific roles, generative technologies can be more godsend than threat.

Strategy

INSEAD Insights: May 2024 Research Picks

Lily Fang

Recent findings on AI and decision-making, social movements’ impact, the consequences of volatile fiscal policies, and what’s behind anaemic productivity growth in the US and Europe.