Artificial intelligence
Marketing
NFTs as a Force for Good: The Savvy Salamanders
How a group of MBA students built a community of crypto pioneers and a unique approach to fundraising.
Operations
Better Human-AI Collaboration May Depend on Workflow Design
Improving how humans work with algorithms could simply be a matter of redesigning workflow.
Marketing
A “Human” Understanding of the World Through AI
Information search could be made less biased and more holistic through the lens of empathy.
Strategy
Why the Customer Isn’t Always Right
Consumer behaviour on food-logging tools reveals initial expectations don’t match actual experience.
Career
How Can Managers Use AI to Find the Right People?
Eight recommendations to help firms win the war for talent.
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Leadership & Organisations
Creating People-Centric International Organisations With AI
The United Nations is both a fascinating playground for artificial intelligence applications and a showcase of AI implementation problems and solutions.
Strategy
ENGIE: Powering the Energy Transition With Data
What does it take for a utility company to develop a data- and AI-driven software business?
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