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Strategy

Why Strategy Matters in the Age of AI

W. C. Kim, R. Mauborgne, M. Ji

The rush to adopt AI risks putting technology before strategy.
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Strategy

The Trap Behind AI Experimentation

N. Furr, A. Shipilov

Without clear links to customer value, most pilots fail to deliver. Disciplined focus can change that.
Best of 2025

Leadership & Organisations

Our Best of 2025

INSEAD Knowledge

Impactful insights from INSEAD faculty on generative AI, the economics of sustainability and what it means to lead.
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Responsibility

Responsibility in the Age of Algorithms

N. C. Smith, L. Lankoski

How the digital economy is changing the way companies approach corporate responsibility.
Ideating process

Operations

When Machines Argue: AI Hive Minds and Strategic Decisions

Enver Yücesan

What happens when you make AI models debate each other, and why the results might be better than what your strategy team could produce.
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futuristic digital cityscape

Strategy

The World’s Most Talent Competitive Countries, 2025

P. A. L. Evans, L. F. Monteiro, R. E. Reynoso

The latest edition of the Global Talent Competitiveness Index unveils a new country at the top of the rankings, alongside insights on maintaining an edge in a rapidly evolving world.
abstract man leading

Operations

The CEO's AI To-Do List

T. C. Redman, G. Gioux, T. Evgeniou

Five things that CEOs need to take charge of – rather than delegate – for AI initiatives to succeed.
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Operations

Taking on the AI Adoption Challenge

Lily Fang

What’s holding companies back from taking full advantage of the technology, and which trends should they keep in mind?
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Strategy

Can Asia Benefit From the AI Boom?

S. Hasija, H. Kim

With AI democratising knowledge and enabling more capital- and labour-efficient businesses, could the “Asian Century” finally be on the horizon?
digital glitch

Responsibility

The Hidden Forces Driving the AI Boom

Rachel Eva Lim

Extraction, power and the dark side of the race for AI dominance.
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Strategy

AI Transformation Is Not About Tech

B. Conversano, V. Satopää

Why AI initiatives fail when leaders treat them like typical tech rollouts.
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Economics & Finance

China's AI Involution: What the West is Missing

Lily Fang

While the West focuses on large language models, China's fierce internal competition and broader approach may define AI's next chapter.
tug-of-war between a human and a robot

Responsibility

Can AI Help Build Smarter Humans?

T. Evgeniou, T. Gordon

Technology must be designed to improve humanity, not replace it.
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Strategy

Brazil’s Digital and AI Talent Landscape: Leapfrogging or Left Behind?

L. F. Monteiro, E. Bechara

Can digital and AI talent drive growth? Or will systemic bottlenecks continue to hold the country back?
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Operations

Should AI Nudge You or Tell You What to Do?

S. Poulidis, H. Ge, H. Bastani, O. Bastani

Why even accurate AI advice can have surprising costs.