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AI: Disruption and Adaptation

Dissecting the transformative power of AI.

Delve deeper into developments in artificial intelligence, especially the disruptions across value chains. This series examines AI’s impact on a range of sectors, including business consulting, education and the media. It also sizes up the regulatory and ethical questions tied to this game-changing technology.  

Dissecting the transformative power of AI.

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Strategy

Decoding AI Adoption

P. Zemsky, R. Wong

How region, industry and company size impacts open-weight AI use by developers.

Strategy

The Power of AI to Shape Negotiations

Horacio Falcão

How to harness the vast potential of AI to enhance negotiation outcomes – while navigating its challenges.

Strategy

How Businesses Can Survive the AI "Black Hole"

Jason P. Davis

Why a balanced, experimental approach to GenAI might offer companies the best chance of navigating an uncertain future.

Leadership & Organisations

How to Assess Personality Using AI

E. Gattegno, N. Klein

Personality assessments are widely used to evaluate organisational fit. AI can help improve this process – but there are caveats.

Strategy

Could More Human-Like AI Undermine Trust?

P. Puranam, B. Vanneste

Designing modern AI in a way that makes it appear to have more agency could backfire by making people trust the technology less.

Strategy

What’s Next for Generative AI?

M. S. Lobo, P. M. Parker, T. Evgeniou

INSEAD professors venture an educated guess.
1 comment

Strategy

Generating Value from GenAI

J. P. Davis, C. Lin, A. Aris

Organisations need experimentation, partnerships and the right talent and systems.
3 comments

Operations

Ahead of the Trends

F. Godart, D. de Jori, I. Mirbach

Exploring the different ways fashion brands are embracing AI.

Career

Will AI Kill Us All?

Manfred F. R. Kets de Vries

Irrational humans have a long history of fearing some bogeyman.
1 comment

Strategy

The Unintended Consequences of GenAI

P. Puranam, H. Kim, T. Evgeniou

With great power comes great risks.
2 comments

Leadership & Organisations

Navigating the Future With a Human Touch

Graham Ward

How human-centred leadership is key to addressing the challenges and opportunities of AI
2 comments

Career

The Biggest Winners of GenAI

P. M. Parker, H. Piezunka, A. S. Ovchinnikov

AI coming for your job? Truth is, for specific roles, generative technologies can be more godsend than threat.

Leadership & Organisations

What Business Leaders Really Think About Generative AI

Jason P. Davis

An INSEAD survey offers insights on who will benefit from AI, how attitudes differ in Europe, America and Asia, and when the AGI future will arrive.

Strategy

To Use AI Tools Smartly, Think Like a Strategist

Phanish Puranam

Consider how specific AI tools will impact your own skills and capabilities.
2 comments

Strategy

Leave Intuition to the Machines

A. Lawson, M. Lobo, P. Puranam

Is it time for System 3 thinking by humans?