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Strategy

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Economics & Finance

Will AI Eat SaaS for Lunch?

Lily Fang

The doomsday thesis for software-as-a-service firms assumes a frictionless world. The real world is anything but.

Strategy

How to Build A Successful AI Hub

Philip M. Parker

Creative solutions that could recreate Silicon Valley in Africa and Asia.

Strategy

Aligning Strategy and Culture: The Magic Is in the Middle

Charles Galunic

Culture alignment requires honest analysis of what’s really going on. Focusing on the structures in the middle, not just messaging from the top, can help.

Entrepreneurship

Why Open Innovation Often Fails to Scale

INSEAD Knowledge

To succeed, organisations need to balance experimentation with integration and long-term value creation.

Leadership & Organisations

What’s Different About Working in Tech?

M. Gonzalez, P. Puranam

A manager’s guide to thriving in a world driven by tech.

Economics & Finance

Is the Asian Economic Model Breaking?

Pushan Dutt

The Asian miracle was built on an assumption that the system would hold. Given the way things are going, the likelihood is that it won’t.

Marketing

How Do We Excuse Our Bad Behaviour?

Stephanie Lin

A look at the strategies consumers use to justify actions that conflict with their values.

Operations

Can AI Align Sustainability and Profits?

K. Cool, A. Atasu

Norwegian start-up Consigli is creating impressive value for real estate developers and the environment with the help of AI. Its recent US$390 million buyout suggests they are doing something right.

Strategy

The AI Clarity Gap

B. Conversano, B. N. Haddad, V. Satopää

Why organisations stall – and how leaders can move forward.
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Leadership & Organisations

INSEAD Insights: Strong Cultures, Supply Chains and Surprise

Lily Fang

New research on organisational behaviour, healthcare, the energy transition and more.

Responsibility

Five Global Trends in Business and Society in 2026

F. Veloso, P. Joos

INSEAD faculty identify the top threats and opportunities for business in the year ahead.

Strategy

Five Ways to Innovate for Sustainability

I. Visnjic, L. F. Monteiro, M. Tushman, E. Ciorra

Companies that view sustainability as a source of innovation rather than a compliance problem open new paths for growth.

Strategy

Why Strategy Matters in the Age of AI

W. C. Kim, R. Mauborgne, M. Ji

The rush to adopt AI risks putting technology before strategy.

Strategy

The Trap Behind AI Experimentation

N. Furr, A. Shipilov

Without clear links to customer value, most pilots fail to deliver. Disciplined focus can change that.

Leadership & Organisations

Our Best of 2025

INSEAD Knowledge

Impactful insights from INSEAD faculty on generative AI, the economics of sustainability and what it means to lead.