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Atalay Atasu

Professor of Technology and Operations Management

Biography

Dr. Atalay Atasu's research focus is on socially and environmentally responsible operations management, with topics of interest including the circular economy, extended producer responsibility, and environmental regulation. His research appeared in Management Science, Manufacturing and Service Operations Management, Production and Operations Management, Journal of Industrial Ecology, Harvard Business Review and California Management Review. He received a number of awards, including the Wickham Skinner Best Paper Award (winner 2007, runner up 2014), Wickham Skinner Early Career Research Award (2012), and Paul Kleindorfer Award in Sustainability (2013). He serves as Editor for the POM Sustainable Operations Department, and as associate editor for MSOM.

Atalay Atasu is and is co-directing the new INSEAD Business Sustainability Programme at INSEAD.

Latest posts

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Responsibility

GHG Emissions Reduction: Scientific Rigour and Stakeholder Engagement

A. Atasu, A. Cselotei

How a step-by-step approach to sustainability helped INSEAD ensure meaningful results.
1 comment

Responsibility

Building Momentum in the Energy Transition: Key Insights from Davos and Beyond

Atalay Atasu

If the nascent energy transformation is to take off, business and government must work together to promote circular systems.

Operations

Unfinished Business: Co-Creating Solutions With Beneficiaries

Atalay Atasu

Under severe budget constraints, how can NPOs manage the trade-offs between offering variety versus serving more beneficiaries?

Responsibility

The Devil Is in the Details When Assessing Circular Solutions

A. Atasu, V. Agrawal, S. Ülkü

Identifying the right blend of circular economy strategies is vital for economic and environmental returns.

Responsibility

The Hidden Cost of Solar Energy

A. Atasu, S. Duran, L. Van Wassenhove

The current recycling capacity for solar panels can’t cope with an influx of customers prematurely discarding their existing panels for cheaper, more efficient models.
1 comment

Responsibility

The Circular Economy: From Enthusiasm to Realism

A. Atasu, L. Van Wassenhove

Circularity for circularity’s sake is not the goal – sustainability is.
1 comment