Felix Jan Nitsch

Felix Jan Nitsch is a Postdoctoral Research Fellow in Marketing at INSEAD, where he studies consumer behaviour under stress. His research focuses on transformative consumer research. Specifically, how stress and mental well-being affect consumption and what interventions and nudges support consumers in their decisions. To this end, he uses behavioural and psychobiological methods, integrating insights from marketing, psychology and neuroscience.

Before joining INSEAD, Felix received a PhD in Experimental Psychology with highest distinction (summa cum laude) at Heinrich-Heine-University Düsseldorf (Germany).

His research has been published in peer-reviewed academic journals such as Psychoneuroendocrinology, Social Cognitive and Affective Neuroscience, Royal Society Open Science and Data-in-Brief.