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William Maddux


William Maddux is a Professor of Organisational Behaviour at INSEAD and the Area Chair for the OB Area. Professor Maddux holds a PhD in Social Psychology from Ohio State University, and a B.A. in Psychology from Johns Hopkins University. He has also held faculty positions at the Kellogg School of Management and the Wharton School. He has been at INSEAD on the Fontainebleau campus since 2006.

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Watch Out for the Well-Travelled

William Maddux, Jackson Lu & Adam Galinsky

Sampling a wide array of cultural norms can blur people’s moral vision.

Leadership & Organisations

Cross-Cultural Bonding Leads to Higher Creativity

William Maddux & Andrew Hafenbrack

A close friendship or romance with someone from another culture can enhance outside-the-box thinking.
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Are Wage Inequalities Fair?

K. Wertenbroch, D. Frank, W. Maddux

Pay-for-performance or collective bargaining: The pay system we prefer says as much about the way we view the world as the economic conditions in which we find ourselves.