The momentum for sustainability is strong despite misgivings over current financial strains. Few businesses can afford to...
N. Craig Smith
Professor N. Craig Smith is the INSEAD Chair in Ethics and Social Responsibility.
He was previously on the faculties of London Business School, Georgetown University, and Harvard Business School.
His current research projects examine stakeholder theory and stakeholder value, ethical consumerism and sustainable consumption, strategic drivers of corporate social responsibility, deception in marketing, marketing ethics.
His recent publications appear in Business Ethics Quarterly, Journal of Business Ethics, Journal of Consumer Psychology, Journal of Marketing, Journal of Public Policy & Marketing, and MIT Sloan Management Review.
Knowing when – and how – to appropriately speak out on political issues is becoming a core skill for business leaders.
US CEOs have unveiled a bigger tent that puts shareholders on a par with customers, workers, suppliers and communities.
When it comes to "walking the talk" of sustainability, the type of board directors matters.
Boards need to look past the low-hanging fruit and start making tough decisions.
Companies must respond to Jamal Khashoggi’s murder by standing up for human rights.