Strategy is no longer necessary, according to some – but without it, business would not utilise our full human potential.
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Interventions designed to increase women’s cultural fit can also create a better working environment for everyone.
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Elisabet Lagerstedt
Elisabet Lagerstedt is CEO and Executive Consultant at Inquentia Group AB. Elisabet holds a Masters of Social Sciences from Lund University and executive education from Harvard Business School. She is also a certified Board Director and practicing ICF Coach. Prior to her current endeavors, Elisabet worked across a large number of categories in several competitive industries, and in multi-channel and multicultural environments. She has 20 years' experience in qualified roles in large companies, 15 years of which were in management-team level senior roles: Vice-President Marketing, Director Marketing & Channels, Director Marketing & Sales and Business Area Manager. Her focus today is helping companies and executives develop insight, strategy and change from a market and customer perspective.
Latest Posts and Articles
Being far-sighted about your strategy can help you prepare for the big global changes already unfolding.
An ideological gulf has opened in today’s business world, between companies that look outward for long-term value and those...
Mr - I would like to be part of the discussion.
Marketing in Real - its a very best article one of my best,Yes agreed as a student of marketing i do...
A bit one-sided - I believe that the article somewhat neglects the needs of introvert people. For these,...
Speaker & Author - Great piece, Manfred. I have resisted the term "social distancing" as I feel like it...
Social Distancing vs Reconnection with your VIPs? - I totally agree that the quarantine gave an ability to...