Benjamin Kessler is a research communications and outreach officer at George Mason University School of Business. He was the managing editor of INSEAD Knowledge.
Bringing DEI into the Core of Our Institutions
M. Akinola, Z. Kinias, M. Norton, B. Kessler
Implementing DEI concepts effectively in business-school classrooms requires support from both institutions and the wider community.
The Neuroscience of Eating
B. Kessler, H. Plassmann
An entire biological ecosystem – encompassing complex connections between our gut and brain – underpins our daily food choices.
Nudging Kids to Their Highest Potential
H. Plassmann, B. Kessler
How a top global NGO uses behavioural science to support parents and educators in some of the most challenging contexts.
All Hands on Deck for the Circular Economy
B. Kessler, L. Van Wassenhove
The key to achieving zero-waste is a systems approach where all stakeholders – including academics – work together to the same ends.
Who’s Afraid of the Experience Economy?
Great brand experiences drive better business outcomes, during the pandemic and beyond.
Scorched-Earth Strategic Thinking for Covid Times
“Disrupt yourself first” is so five years ago. The new motto is “Burn your company to the ground then rebuild it.”