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Leesa Soulodre

Biography

Leesa Soulodre is the Managing Partner of RL Expert Group, the Asia Associate of the Reputation Institute. As a strategic advisor she has consulted to more than 400 multinationals in 19 sectors over the past 18 years across Europe, Asia Pacific and the Americas on strategy, reputation risk management, communications and technology. Leesa collaborates as an Adjunct Corporate Communications at the Lee Kong Chian School of Business, Singapore Management University where she teaches Risk Issues and Crisis Management and Content Strategy. Prior to relocating to Asia she lectured on reputation, marketing and communications for 7 years on the MBA in Fashion and Luxury Programs at Ecole Superieure de Gestion and Mod'Art International. As a Research Fellow of TIAS - the School for Business and Society, her research is centred on the development of predictive reputation risk analytics. Leesa is a Graduate of the TRIUM Global Executive MBA Program (NYU, HEC and LSE) . She holds a Masters in Management (Marketing) (USQ) and is a Certified Reputation Manager of the Reputation Institute.

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Responsibility

How Not to Respond to a Scandal

Wherever there has been a sport contest with wagers, there have been opportunities for bribery and corruption. But organisations involved in sport today can no longer afford the risks of association with scandal.