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Lucy Quist


Lucy Quist is an INSEAD Board Director and the author of the book, The Bold New Normal.

She focuses on technology, transformation and thought leadership for positive business returns. She is the first Ghanaian woman to head a multinational telecommunications company as the former CEO of Airtel Ghana. She is a co-founder of the Executive Women Network. She served as the Vice President of FIFA's normalisation committee in Ghana.

Lucy is a chartered electrical and electronic engineer with a first-class honours degree from the University of East London. She is a member of the Institute of Engineering and Technology (UK) and holds an MBA from INSEAD in France. She has decades of corporate experience with blue chip companies starting at Ford Motor Company. She has held senior leadership positions at Millicom, Vodafone and Airtel. Her career spans manufacturing, telecommunications, banking and automative industries in Europe and Africa.

She is a passionate advocate who believes in harnessing STEM to advance development around the world by ensuring greater participation by young people. 

She is a recipient of multiple honours for her exceptional strategic insights, delivery of transformative business results and dedication to growing people within her organisations. Notable among these are CIMG Marketing Woman of the year, Telecom CEO of the Year, CSR CEO of the year and the Corporate Leadership Award.

She is an accomplished international speaker. She has been on platforms such as TEDxEUSTON, GSMA’s Mobile World Congress, INSEAD, Columbia Business School and McGill University. In 2016 she was featured on the BBC’s Power Women series as one of the top business women driving transformational change in Africa.

Lucy served as President of AIMS Ghana and is the former board chair of Petra (Pension) Trust. To learn more visit

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Leadership & Organisations

The Powerful Leadership of African Women

Six women leading the way and inspiring others to realise their potential.

Leadership & Organisations

Five Qualities for Leading Business in the 21st Century

In an age of uncertainty, people need inspiration.

Leadership & Organisations

Three Keys to Creating Prosperity in Africa

Lucy Quist

While each country must find its own path, every leader working on the continent must commit to improving its brand equity.