In most scenarios, B2C companies have more to gain by bargaining than not.
Alena Komaromi
Alena Komaromi is an INSEAD MBA, Entrepreneur and Financial Services professional, most recently in Wealth Management in Zürich, Switzerland. A keen follower of win-win negotiations strategies, Alena likes to write articles and blogs on this topic. She received a Master’s degree in Energy, Trade and Finance from Cass Business School.
Latest Posts and Articles
Even zero-sum negotiations can turn into a win-win.
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Professor - Congratulations, Bob, on a lifetime of path-breaking, pioneering research. It exemplifies the...
INSEAD Chaired Professor Emeritus in Corporate Governance - The work is very relevant to issues today in...
Thank you - Thank you for this insightful and inspiring synopsis!
Great questions Matteo - Great questions Matteo....
use of thought provoking titles - I have a personality that believes in making things simple to understand...