Behavioural science
Career
Why It Pays to Be Sceptical About Behaviour Tests
Using such techniques to assess individual personality traits such as rationality might overstate their potential.
Leadership & Organisations
The Special Bond Behind Every Brilliant Idea
The way we view ourselves shapes the way we develop and connect with our own ideas.
Operations
Better Human-AI Collaboration May Depend on Workflow Design
Improving how humans work with algorithms could simply be a matter of redesigning workflow.
Leadership & Organisations
Paradox Mindset: The Source of Remarkable Creativity in Teams
Teams are more successful if they embrace internal differences and explore conflicting ideas instead of glossing over them.
Marketing
How to Shoot for the Holy Grail of Social Media Marketing
Quality, consistent and simple messaging is what will bring in sales. The rest is just noise.
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Marketing
Consumer Streaks Are Motivating – The Key Is Keeping Them Alive
People often go out of their way to repeat a behaviour if it is logged and highlighted to them.
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Strategy
Why the Customer Isn’t Always Right
Consumer behaviour on food-logging tools reveals initial expectations don’t match actual experience.
Career
The Pitfalls of Flaunting Your Social Status
Ditch the luxury logos if you want to be seen as a cooperative team player.
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Career
How Family-Work Conflict Keeps Us Glued to Our Mobile Phones
Torn between family obligations and work, many people can’t resist working on their phones after hours, creating a downward spiral for their well-being and home life.
Entrepreneurship
Escaping the Survival Trap
Why expanding your network is crucial for long-term creative success.
Leadership & Organisations
How Conversations About Work Affect Closeness
'The 36 Questions That Lead to Love’ can teach us something about fostering connectedness and trust in the organisation.
Leadership & Organisations
Gratitude Is More Powerful Than You Think
Regular appreciation and thanks from service users can make a huge difference in the lives of burnt out essential workers.
Leadership & Organisations
Meditating Away a Guilty Conscience
Mindfulness meditation can make one feel less bad about moral violations as well as lessen the desire to make amends.
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Strategy
A Sociological Take on Creativity: Believe in the Unexpected
Amid the relentless pursuit of creativity, it may be time to reconsider how we define it.
Strategy
Why Businesses Should Negotiate Prices With Customers
In most scenarios, B2C companies have more to gain by bargaining than not.